The Web Diva asked: NOPE! In fact, Steve Ballmer, CEO of Microsoft, once said, “I have lots of sources of information about what’s going on at the company. I think I have a pretty good pulse on where we are and what people are thinking.”
You are the foremost authority on your organization and the business you are in. Whether you are talking to your prospects and clients or blogging internally, you are the expert so it is important that your words echo your expertise.
The best way to begin to blog or create an avatar to speak for you is find your passion. Everyone has to work at something and the people that find something that they are passionate about in relation to their work often experience increased productivity, higher morale, and less sick days.
Once you find your passion, you can find your voice. Establishing a bridge between what you are passionate about and how your passion positively influences your clients will increase your bottom line. The more excited you are the more excited your clients will be.
Now that you know where to start, it is important to choose an avatar that fits the part. All of the Sitepals are customizable. In addition to being able to choose the image of your Sitepal you can also choose their sex, background environment, and their voice. Sitepals speak only the words you type. They can give information, ask thought provoking questions, and guide your visitors through your site. Add as many Sitepals as you wish and create an informative script for each one. Whether you prefer an English accent or a sturdy western tone your Sitepal will reflect your passion and generate enthusiasm on the part of your visitor.
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